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It's not just about the streams. It's about what the streams can do for you.
Streams are more than just a vanity metric. High streaming numbers not only reflect your music's popularity but also establish credibility and can attract key players in the industry, amplifying your reach and opportunities.
Being part of a playlist makes your song discoverable to users who might not have encountered it otherwise.
By securing placements on well curated playlists, playlist promotion can be a phenomenal way to add fuel to an existing fire.
When used correctly, the additional support can increase long-term algorithmic return. More streams = more visibility.
Spotify playlists are
the new radio.
Playlists are often used by listeners to discover new music. Being part of a playlist makes your song discoverable to users who might not have encountered it otherwise. It's a strategic way to leverage an existing audience for maximum exposure and engagement.
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MARKETING EXPERTS FOR THE NEW MUSIC BUSINESS
We help record labels and musicians maximize fan acquisition through high-intent marketing strategies
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